Friday, November 18, 2005

The future of e-tailing?

I've only just noticed this. Amazon (US) now has an in-store pickup service for people who don't want to wait for the US Mail service. Here's the deal; you order online, with Amazon... then you go to (wait for this, it's so left-field it's wonderful) to a BOOK SHOP (this is a shop that sells books) to pick it up.

Am I missing something here?

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